Overview

Salesforce has been a massive success for the past 16 years. Continuously, it has become the first major CRM solutions giver for years. Its ecosystem, as of last year, 2020, is about $73 billion alongside 83 percent of Fortune 500 firms utilizing Salesforce in 150,000 potential businesses.

The major aim for this involves the rise in products and firms’ number paving the way for their services in Salesforce’s marketplace. Thus, this is achieved by professional Salesforce consultants known as the Product Development Outsourcers or PDOs.

These PDOs have an excellent concentration around the technical aspect of the Salesforce operations…


Being a Salesforce qualified professional is becoming so popular nowadays and many young people are looking for an opportunity to get this absolutely distinct knowledge. Let’s figure out what it means to become a Salesforce specialist in the first place and why it can be so beneficial for your future career.

Salesforce is the world’s most popular business automation platform. This is a cloud platform, used by successful companies around the world. Salesforce is a number one CRM platform, which is destined to operate and manage customer support, corporate sales, marketing activities, support service, community management, interaction and communication within…


It is quite a complex process to implement various software development methodologies since we all know that software development process is rather difficult. Cloud solutions have become so widespread nowadays and captured our minds. That is why development of a cloud-based system in a cloud ecosystem is becoming another challenge for specialists. Specifically, the lifecycle of Salesforce App development is represented as a software which is developed, tested and deployed within a cloud-based environment.

Force.com is well known as the environment for Salesforce development. Since it is built with help of Eclipse it might be easily integrated with plugin use…


We live in a world of imperfection and some sort of injustice. This statement is more applicable to third world countries. By the time some countries do everything possible to establish processes and reach a new level, other countries only stymie themselves. Let me explain how this works.

“Two little mice fell in a bucket of cream. The first mouse quickly gave up and drowned. The second mouse, wouldn’t quit. He struggled so hard that eventually he churned that cream into butter and crawled out. Gentlemen, as of this moment, I am that second mouse.”: Catch me if you can


A lot of things have changed since 1999 when Salesforce.com: The Customer Success Platform To Grow Your Business was founded. We could observe how simple salesforce automation package evolved to a fascinating solution that covers all aspects of business development from sales to marketing and services. Moreover, we are able to build any application on its Lightning platform. This complicated system, which has a constant growth requires to remain very structured and well-organized. Therefore, those who represent or work within this platform have to be aware of all necessary innovations in the area of their activity. Depending on how exactly…


Today we are going to talk about sending emails via Microsoft Graph API from Salesforce. The reason is that one of our clients experienced a necessity in sending emails via Microsoft Outlook.

Salesforce has a​ solution for redirecting messages to the SMTP-server using “Email Relay Activation”. With this function, you can redirect all messages to the client server. But this solution is not suitable, since the redirection of letters will be applied to all letters that will be sent from salesforce. Therefore, it was decided to find another solution and it became the Microsoft Graph API. Using this API, we…


Managers and directors always experience these unpleasant moments when they have to fire an employee. I am sure on 100% that all business owners consider dismissal process as a horrible experience for all people who are involved in this. Basically, if you are a “normal person with feelings” you will try to avoid this because nobody wants to see when someone is miserable, crying or upset especially if you are the reason. However, we understand that without necessary staff reduction we won’t be able to grow. Maybe this sounds cruel but business is like a home plant, you have to…


Outsourcing projects and tasks to external companies has become a common practice in contemporary business world. This way of doing business is very beneficial when companies want to concentrate on what they are good at while sharing a part of work with external party which has more or the same level of expertise in a project in question. This allows firms to concentrate more on their own growth rather than being overwhelmed with inflow of numerous tasks that may distract from the main purpose. Furthermore, in case if some company has a lack of expertise it definitely can go for…


Every successful entrepreneur has to understand the significance of hiring the right people. Even though finding a perfect employee is quite a challenging task, it is better to analyse everything twice and cut once since one mistake in this case may lead to unpredictable and very costly consequences. Finding the right person is quite a challenging process but it always pays back with employee productivity and positive influence on overall work environment. …


Lightning Universal Lookup Component Version 2.0

As always, our company does not wish to stop even for a second and trying to improve productsand services constantly. Here is the latest update, and we would like to introduce you a new version of the Lookup Field component. The new version has many interesting features and additional features for development.

First of all let us say a huge thank you for your feedbacks and propositions. According to our customers’ reviews we were able to determine specific requirements to the product and enhance it. …

Anna Kryvulya

Marketing Manager at Synebo

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